Sally Harrison, Mesa Chamber of Commerce President and CEO is joined by Larry Young, of Boiling Frog Development on the Inside Business Podcast. In this episode, Young reiterates and expands on the importance of big picture thinking. Learn how to thrive rather than survive by using fearless leadership.
About Boiling Frog Development:
We help organizations understand how their dream clients are making buying decisions in today's changing business environment. We partner to build a strategy to position their sales professionals directly in the center of that target market. Our advanced business development strategy is designed to pick up where others leave off. Learn more: https://business.mesachamber.org/list/Details/boiling-frog-development-1650457
Or read his book “Walking the Sales Plank”
“Every day, sales professionals lose deals to price, can’t secure enough prospect appointments, and struggle trying to figure out how to follow up on leads. In the days when pirates ruled the seas, there was no fate worse than being forced to walk the plank—and in the new era of selling, average sales professionals know the feeling all too well.
Elite sales professionals take back control of this process and force their competitors to walk the plank, not them. In Walk the Sales Plank, B2B sales strategist Larry Young offers battle-tested insights on how to dominate the most-overlooked part of the business development process: from the first call to presenting an opportunity. Today, with buyers exercising more power over the process, Young shows how to enter the buying cycle before your competition, take control of the value-added follow-up process, and close the deal before your competition even knows about it.
Above all, you will learn how to create immense value by building connections that open doors, how to obtain expertise your competition can’t, and how to conduct a meeting so powerful that your customers would gladly pay you for the time.
So let’s get ready to conquer the sales process and seize your competitors’ prize clients!”
About Mesa Chamber of Commerce:
For over 100 years, the Mesa Chamber of Commerce has been the voice of Business in Mesa, AZ. The Chamber's mission is to improve, promote and advocate for the business community.
The Mesa Chamber of Commerce Inside Business Podcast is a production of the Mesa Chamber of Commerce. Each episode is recorded in the University of Phoenix Podcast Studio. Inquiries regarding the MCIBP can be made via email to email@example.com. The Podcast interviews members and individuals/organizations on topics of interest to mesa Chamber members. Learn more at http://mesachamber.org © 2020 Mesa Chamber